Interview with LEGO CEO

I know this was posted a couple of weeks ago but I only just now saw it for the first time. There’s an interview on TODAYonline with Jørgen Vig Knudstorp, the CEO of LEGO, around his recent trip to Singapore. He touches on a very important point for LEGO fans – is LEGO going to be obsolete like a typewriter, or a booming industry like books? Both have been challenged by newer technologies and media, but the typewriter industry is dead while books are selling better than ever. Can LEGO pull it off? What do you think?

Via The Unofficial LEGO Builder’s Guide Blog (Allan Bedford).[tags]lego,ceo,interview[/tags]